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Marketing Mix Modeling │ Bottom-Line Analytics
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    • BLA Team
  • Our Experience
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    • Media Mix Modeling
    • Customer & Market Segmentation
    • Demand Forecasting
    • Social Media ROI Measurement
    • Brand Analytics: Radial Landscape Maps
    • CART – Predictive Analytics
    • Structural Equation Modeling
    • Key Drivers Analysis
    • Price Optimisation
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Key Drivers Analysis

Marketing Mix Modeling │ Bottom-Line Analytics

Key Drivers Analysis

Key Drivers Analysis (What if Simulation)

We identify and quantify the factors driving key performance indicators (KPIs) or any other survey based behavioural outcome.

 

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At Bottom Line Analytics we are able to create an easy to use interactive simulation tool. This allows the user to play out what – if scenarios to see how, by changing the scores for each driver can affect the ultimate target outcome. This provides managers with the ability to prioritise resources and evidence in supporting business cases.

What if Simulator

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Meet our Market Mix Modeling and Analytics Team

Learn about the team
  • Our Solutions
    • BLA Team
  • Our Experience
  • Services
    • Media Mix Modeling
    • Customer & Market Segmentation
    • Demand Forecasting
    • Social Media ROI Measurement
    • Brand Analytics: Radial Landscape Maps
    • CART – Predictive Analytics
    • Structural Equation Modeling
    • Key Drivers Analysis
    • Price Optimisation
  • Our Thinking
  • Testimonials
  • Contact Us

What People Are Saying

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- Leonard F. Murphy | Chief Editor & Principal Consultant
GreenBook Research Industry Trends
 
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Marketing Director, major hotel chain.

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